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When an organisation is growing as fast as Sepura, it’s important to make information about their solutions accessible — to customers, prospects, and partners alike. Sepura turned to HN for support to make their website work harder: to describe the company’s product portfolio more clearly to customers and to publicise the massive range of accessories, software and services that support Sepura’s radios.
We worked with Sepura to classify, group and establish interconnections between their products, giving customers as many ways to ‘cut the cake’ as possible.
The result is a clear, consistent and flexible navigation that emphasises the most important characteristics of each handset; illustrates how products can work together in example scenarios for different kinds of customer; clarifies the range using a comprehensive features table and supporting downloads; and gives the reader a full understanding of the range of accessories available to enhance each radio — helping Sepura drive sales harder.