Customer: Sepura

Project: Brochure: corporate profile

Getting your identity just right

Sepura is a provider of TETRA radio devices for public and private organisations. Competing against the likes of Motorola, one of its key differentiators is its clear identity as a specialist in TETRA.

We produced a corporate profile brochure that serves as a crystallisation of that identity, clearly telling potential customers, in just two pages, all the key facts about the company — to articulate the ‘who, what and why’ of Sepura’s proposition.

Sepura is now using this brochure to present credentials to interested parties either to support an ongoing sales process or to open the discussion.

To source this content, we drew on our lengthy experience of working with Sepura, and looked back at our previous projects with the company, including a range of case studies, annual reports and their website. As a result, the project was completed quickly, with little need to trouble the customer.