Customer: Customer Thermometer

Project: Case studies that support business growth

Reinforcing the urge to buy

Like many online businesses, Customer Thermometer needs to help its sales team overcome inertia from their prospective buyers. What better way than to show just how happy existing customer are with the solution? And, what better way of making that goodwill tangible than to present it on video?

Our expert team visited two of their customers to ask about their experiences with the service and then edit the footage into a cohesive and engaging 2-3 minute piece to camera.

We guided the interviewee to give a confident performance and made sure the story we told is on message and on brand for both their end customer and Customer Thermometer.

The results provide compelling evidence as to just how transforming Customer Thermometer’s 1-click customer satisfaction survey approach can be and will certainly help to allay any jitters along the buying-decision journey.

Here are the two finished pieces: