Customer: Verizon
Project: Event filming for sales kickoff
Better video for Better Matters
For its 2016 sales kickoff, Verizon Enterprise Solutions wanted to create a video showing what the central theme of the event, ‘Better Matters’, meant to VES salespeople. The video was to be produced at the event — for broadcast to attendees the very next day. This called for tight advance planning: not just the logistics but also briefing of the participants and advance work on the narrative, visual theme and music.
With only a week to go before the event started, time was of the essence. But HN was up to the challenge. One week later, with all our ducks in a row, we headed out to Frankfurt. There we interviewed the nominated salespeople, capturing their humour and passion for business, and turning it into a charming video literally overnight. Shown the next day, it was praised as one of the highlights of the event — as was the bloopers reel we managed to create using the footage left on the cutting room floor.