Project: Web content creation
We created content for 118 pages in just six weeks!
A complete website refresh is a big project, made all the more complex when you’re evolving the brand at the same time. But we like a challenge.
We worked closely with the Interxion team, taking our lead from the initial top-level work by the branding agency, to develop the tone of voice and brief this in to our writing team.
We interviewed the subject-matter experts, assimilated source material, and wrote and gained approval for the content for 118 pages in just six weeks. Of course, it helps that we’re familiar with Interxion’s proposition and could make sure that component messaging was clearly and persuasively communicated across the site.